The Strategy Team, Ltd.
614.447.8844
3805 North High Street, Suite 202
Columbus, OH 43214
There appears to be no limit to the horrors associated with the Deepwater Horizon tragedy, from the initial loss of the eleven rig workers to the mounting disaster threatening life and livelihoods along the coasts of Louisiana, Mississippi, Alabama, and Florida.
Although I vacationed in the Gulf of Mexico a number of times as a child, I admit to having an impoverished sense of the Gulf’s scale – its immensity. Perhaps that’s why I was taken aback when I learned of this website, http://www.ifitwasmyhome.com/, which takes oil spill data gathered by the NOAA (National Oceanic and Atmospheric Administration) and then maps it onto your geographic location. Such an exercise reveals that the main axis of the oil spill stretches a distance equivalent to the space from Cincinnati, OH to Cleveland, OH.

This graphic provides support for the argument that presenting data in a creative, visual manner can often have more of an impact then presenting data solely with the written word.
For those who are interested in exploring and creating other data visualizations of the BP Oil Spill, check out this NOAA website.
Hello and welcome to our new website, which we launched this past Monday (5/10/10).
In addition to telling you more about who we are and what we do, we’ll use the website as a vehicle to share interesting (at least to us!) news & observations from the worlds of marketing, research, data, and design with you.
Thanks for visiting!
In 2009, The Strategy Team, Ltd. completed marketing research projects for clients in many different sectors, from education to retail / fashion to consumer packaged goods to sports / entertainment.
The Strategy Team, Ltd. recently evaluated programs for Ohio Grantmakers Forum (Education Initiative) and the Community Shelter Board (Stable Families, Unified Supportive Housing System).
The Strategy Team, Ltd. recently completed a quasi-experimental evaluation of Ohio Department of Health’s pandemic flu preparedness messaging.